Nam June Paik’s Ruin seems to be going for a similar type of intervention as Ant Farm’s Media Burn, but without the spectacle of the fiery crash it is going to have a different impact in regards to intervention. It has an aesthetic quality going for it and also all of the television screens are turned on, which more effectively conveys the feeling of a sensory overload than a quick crash witnessed from far away. The car crashing into the TV’s make people think about how much they should hate their sets; just seeing a crowd of people seemingly hating television should make one think about the threat TV can pose. But the crash could potentially distract from the point, which is to point out the issues surrounding the nature of television. The fact that Media Burn is a spectacle in itself can easily distract from the fact that it is parodying the search for the spectacle, which is a quality of TV broadcasting. Ruin however has more of an ability to simulate the experience of watching too much TV, by actually presenting too much TV(watching) before you. In that way the spectator is more likely to identify with the feeling of being physically inundated with media instead of watching the destruction of appliances, which coincidentally is something that would be thoroughly enjoyed by a typical TV audience.
Friday, April 25, 2008
Thursday, April 17, 2008
Barbie Liberation Front
Barbie Liberation Front was founded in 1989 to combat the influence of toys that advanced gender based stereo types. They physically switched the voice hardware in Barbies and GI Joes so the GI Joe would say things like “Math is hard” and “I love shopping” and “Will I ever have enough clothes?” And Barbie would give battle commands and say things like vengeance is mine. Then these altered dolls were placed back on the shelves with a little note on back that told the recipients to call their local news. This type of intervention serves a couple of different purposes besides just reminding people of gender based stereotypes. It is a statement that suggests the power media has over society and also reminds us that television is not the only media we are inundated with but even the toys we buy for our children can a significant influence on their development and the way they think from a young age. It also suggests the rampant consumerism in our culture and reminds us of parents responsibilities oversee what information their children are fed and what ideas they get from the culture and media that surrounds them.
Friday, April 11, 2008
Framton's Formula
Love’s Refrain included a lot of random images that did not seem to have much connection to each other. However it could be said that they are connected through their randomness, like images you take in on a walk. It seems to portray movement around the world which can have a large degree of randomness. If you take Frampton’s suggestion that the film is about what you notice the most, than this film would be about branches. Just about any image that reoccurred was a shot looking through or focusing on the movement of branches, but it would be difficult to characterize the film as being about branches. You could say it is a film about nature, but just about any image in a film can be described as depicting the nature of something. In this way Frampton’s theory is not helpful, but if you take it to mean which idea, or theme or feeling did you notice the most to be the meaning than you might have a more accurate idea of what the film is about. If you notice randomness the most in the film, you could say it is a film about randomness, even though randomness is not depicted as an image or a sound. Thinking of the film as being about randomness is probably more helpful than saying it is about branches. This film is silent but if a film doesn’t have to be about an image that is projected it could theoretically be about a sound as well as a feeling. Also if you don’ take the sound of the performer to be literal it could have a lot to do with the sounds of the images. If it feels cluttered or bright this could be a form of loudness, so a silent film could theoretically be about loudness. The sound of the projector was not as noticeable with this film as it was with just a white screen, maybe because the images were loud enough to distract from it. So the sound of the performer does not necessarily have to be a sound, but can also be an image or a feeling conveyed by the piece.